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Catarina Donat Marques's avatar

Great stuff, I will give it a try. The Google vs chatGPT/Perplexity stats are impressive. If you have any other tips which you know work, please shout! Thanks Team!

Alireza Rahmani Khalili's avatar

The conversion gap is the number worth sitting with 15.9% from ChatGPT vs 1.76% from Google organic. That's not a marginal difference, that's a different category of reader. Higher intent, closer to a decision. And most Substack writers are completely invisible to that traffic because their posts aren't structured to be extracted.

The CITED framework operationalizes something most writers do accidentally when it works: give AI engines a clear, citable answer early, then build the argument around it. Worth implementing deliberately.

I write about production AI systems and distributed backends subscribing here too.

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